Armaan Malik Collaborates With Eric Nam And DJ KSHMR For The First “K-pop meets I-pop” Song Echo
Armaan Malik has definitely put Indian music on the global market. He has created a few songs that have gone viral worldwide, and he continues to venture into new projects to represent India globally. The singer has now joined hands with Korean-American artiste, Eric Nam, and Indian-American producer, DJ KSHMR, for a song titled Echo.
Malik shared the exciting news on his social media handles on Monday. He also revealed that the song will be out this coming Friday. “Thanks for bearing with me and my teasing-giri, hehe. Some of you had guessed AEKOHCE correctly long back, but I had to be tight-lipped about it until the right moment. #Echo drops this Friday!! Presave on Spotify and Apple Music now!” the singer had tweeted.
Thanks for bearing with me and my teasing-giri hehe. Some of you had guessed AEKOHCE correctly long back, but I had to be tight lipped about it until the right moment 🤫#Echo drops this Friday!!
Presave on Spotify and Apple Music now! https://t.co/su1gbHjFdf
— ARMAAN MALIK (@ArmaanMalik22) May 17, 2021
Armaan’s fourth single, Echo is “the first K-pop meets I-pop collaboration built around a meticulously crafted EDM soundscape.” The Tumko Toh Aana Hi Tha singer asked his fans to pre-save the song on Spotify and Apple.
Talking to Rolling Stone, Armaan Malik said, “This is not something that’s happened before. This is something that’s so new for India and Indian musicians. It’s beautiful how artistes from different countries are so deep-rooted in their cultures but come together to do something which–even though it’s different– is still very much them.”
Earlier, Malik had also become the first Indian singer-songwriter to be featured on the prestigious Spotify Times Square Billboard in New York City for his latest English debut Control. He became one of the few Indian music artists to make such a significant impact. He managed to reach this milestone at just the age of 24. Control also charted as the #1 track on iTunes in India.
“It’s a huge honour for an Indian artist to be on a Times Square billboard. I’ve always wanted to take India to the world with my music and this is like a dream come true, especially for my first English single. This wouldn’t have been possible without my amazing team, family, and my fans and their endless love and support,” Malik had said, speaking about this achievement.