Elon Musk plans to launch a Canadian advertisement-beaming satellite into space that will eventually accept payments in Dogecoin, according to a media report.

According to reports, the tech billionaire and the startup are working towards putting a billboard into low-Earth orbit. By next year, the team is aiming to send a satellite into space aboard a SpaceX Falcon 9 rocket that will enable advertising content to be beamed from Earth. This satellite is called a CubeSat and will feature a pixelated display screen where the content beamed from Earth will appear.

According to Business Insider, the CubeSat will separate from the rocket before it goes to the moon, allowing the satellite to stay in Earth orbit. Next, a selfie stick will deploy from the CubeSat to film a display screen. The footage will beam directly to Twitch or YouTube to allow anyone to watch the advertisements, Business Insider said.


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“I’m trying to achieve something that can democratize access to space and allow for decentralized participation,” Samuel Reid, CEO and co-founder of GEC, told Business Insider. “Hopefully, people don’t waste money on something inappropriate, insulting or offensive.”

The way to start advertising on these screens is by starting to buy tokens. There are five tokens you can pick from based on what you want from the advertising opportunity. For example, the Gamma token determines the brightness of the display. The Kappa token will help you choose colours. Similarly, Beta determines the X coordinate, Rhoe determines the Y coordinate, and Xi determines the time at which your ad will be displayed.

Reid first connected with Musk after teaching some of the billionaire’s children at the SpaceX private Ad Astra school in California. He told Business Insider this situation allowed SpaceX to take notice of his business, after hearing nothing from the company from a cold-call proposal in 2018. Reid hasn’t yet met Musk in person, but the media report said Reid expects the CEOs to connect “directly at some point.”

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