H&M has launched a capsule collection with Highsnobiety. Titled as ‘Blank Staples,’ the collection focuses on essentials for a contemporary wardrobe and streetwear essentials for men including hoodies, sweatshirts, sweatpants and T-shirts.
The capsule collection was designed by the men’s design team at H&M in partnership with Highsnobiety, and has been designed to “elevate the basics, with subtle but highly considered design aesthetics,” and each piece has been finished with its own blank label.
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H&M’s new Blank Staples collection has dropped. The Swedish brand has carefully considered every detail of the collection, with subtle shoulder drops, proportionally-fitting sweatpants and t-shirt neckline ribs that only appear in the fits of dreams. Apart from being everyday wardrobe-essentials, Blank Staples lends itself to the endless possibilities of customization; a literal blank canvas for creativity. Hit link in bio to see the whole collection.
Ross Lydon, head of menswear design at H&M, said: “We are excited to begin this new journey with Blank Staples at H&M. It’s about creating something meaningful, both as core essentials for the way men live today and as a blank canvas for future collaborations. Highsnobiety are the perfect partners because of their expertise, knowledge and credibility within the streetwear segment.”