After announcing in April that the London Fashion Week would be showcased digitally, the British Fashion Council has revealed the line up for the weekend.
On Friday, the London Fashion Week website will relaunch as a ‘digital platform.’ The British Fashion Council have invited designers, brands, media companies, retailers, and other creatives to submit content for inclusion on the platform, which will be free for members of the public to access.
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This June, London Fashion Week will be the first of the four global fashion capitals to launch a digital only, gender neutral fashion week hosted on a bespoke platform available globally for both public and trade audiences. Starting from the 12th June, both menswear and womenwear designers, media, retailers and brands will host a range of content on the site including digital look books, videos, playlists, virtual galleries, podcasts and many more. Visit the link in bio to sign up to the newsletter to be notified when the platform goes live. #LFWReset
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Marques’ Almeida and Robyn Lynch are showcasing capsule collections whereas other designers are entirely opting out this time. The platform will also host podcasts and playlists created by a host of creatives and brands: ARTSCHOOL, Ahluwalia, and the retailer Browns have contributed.
The digital event starts from June 12-14 on London Fashion Week’s website.