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Watch Sachin Tendulkar launch the new BMW 7-Series

Who better than the BMW 7-Series’ most famous customer to launch its latest model?

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Cricket legend Sachin Tendulkar has been India’s brand ambassador and chief patron of BMW for quite some time now, so it was only fitting that BMW launch their luxury flagship – the new BMW 7-Series. Priced between Rs 1.1 – 1.5 crore, the car features a new, smoother design language and is lighter by 200 kg. Among other things the car also gets a new instrument cluster which features 3D graphics and a heads-up display unit.

According to Sachin, the 7-series has been his personal mode of transport for over 4 years now. So what makes the master blaster pick the 7-Series over rivals like the Mercedes-Benz S-Class and the Audi A8? Read our exclusive BMW 7-Series review to find out.