For years now, the experts at Pantone Institute have studied the ongoing trends in the pursuit of developing a color that speaks to the zeitgeist of the year. This year, the chosen color is Living Coral and is a mellow hue compared to the bright ultra-violet from last year.

And if the prediction is anything to go by, the colour will soon make an appearance everywhere, right from your bed sheets, your home furnishings, the next sweatshirt you buy to the colour of your walls. Why the pinkish-peach color hue? The research states that our tech savvy lives have pushed us to have experiences that are more intimate and real. “Sociable and spirited, the engaging nature of Living Coral welcomes and encourages lighthearted activity. Symbolizing our innate need for optimism and joyful pursuits, PANTONE 16-1546 Living Coral embodies our desire for playful expression.” reads the official announcement.  After all, a little optimism doesn’t hurt nobody.

The color is also found underwater and the choice resonates with how coral reefs provide shelter to a diverse kaleidoscope of color. When it comes to wearing it, the peachy hue might be a tad bit tricky for men to nail. However, we urge men to think pink this year and scroll through the list of items that could easily be a refreshing update to your closet.