From vanity to necessity, it is heartening to see Indian men open up to grooming requirements and explore products and experiences. From facial care to scalp treatments, body exfoliation to beard waxes, the market for men’s products is increasing every day.

SEASON’S BEST SCENTS

Suit, shirt and tie by Park Avenue; Mr. Burberry indigo fragrance by Burberry

The scent of a man is both an identifier and an aphrodisiac. Choose a perfume based on your temperament and your body’s base temperature. Also, remember the golden rule: spray on pulse points for a long lasting effect.

1. Dior Homme Sport  2. Marks & Spencer Autograph Homme  3. Azzaro Wanted  4. Yves Saint Laurent Y 5. Abercrombie & Fitch First Instinct  6. L’Envol de Cartier  7. Baraonda by Nasomatto  8. Montblanc Emblem Absolu

1. Colors De Benetton Man Blue  2. Dunhill Icon Racing  3. Amouage Figment  4. Police To Be Mr Beat  5. Jimmy Choo Man Intense  6. Boss Bottled Tonic  7. Victorinox Swiss Army Rock  8. Coach For Men EDT 

BEARD MAINTENANCE

Let’s get one thing straight — there’s a difference between hipster and hobo. Growing a beard is no achievement; maintaining and pampering it is an art. Along with regular trimming, use oils to soften the hair, waxes and styling creams to shape and groom and the right shaving foams for the best shave of your life.

1. Sephora Soothing After Shave Lotion  2. Kama Ayurveda Natural Shaving Foam  3. Gillette Classic Regular Pre Shave Foam  4. Beardo Godfather Beard Oil  5.The Body Shop White Musk Aftershave Balm 6. Neemli Naturals Macadamia and Citrus Pre Shave Oil  7. Clinique For Men Post-Shave Soother

HAIR CARE

Jumper by Celio

Your hair is an integral part of your identity. Once you are done fussing over your haircut, focus on taking care of your mane. Oils and treatment masks are essential, pick shampoos intelligently and don’t skip conditioning. The wet look’s out and an array of styling products are at your service.

1.Clarins Men Shampoo & Shower  2. Beardo Keratin Shampoo For Men  3. B Blunt Blown Away Volumizing Leave-In Spray  4. L’Oréal Professionnel TecniArt Texturising Wax Paste  5. Brylcreem DriDamage Protect Hair Gel  6.Mitch Semi-Matte Styling Cream  7. B Blunt Perfect Balance Conditioner

BODY BASICS

Denims by Numero Uno; briefs by Calvin Klein

Clean, exfoliate and moisturise – this should be your body care mantra. Understand your skin and set a routine that works for you. Experiment with body washes. Always moisturise. Two minutes of skin care a day will lead to enthusiastic compliments when your shirt comes off.

1.Axe Recharge Ocean Breeze Deodorant  2. Dove Talco Moisturising Cream  3. Kama Ayurveda Himalayan Deodar Body Moisturiser  4. Nivea Frangipani & Oil Shower Gel  5. He Innovator Perfumed Body Spray  6. Gulnare Coffee Caramel Body Scrub  7. Raw Nature Eucalyptus, Tea Tree & Mint Friction Defence Talc Spray  8. Plum Green Tea Mattifying Moisturizer  9. Juicy Chemistry Ginger, Lime and Rice Water Soap  10. Marks & Spencer Harvard Body Splash

FACIAL THERAPY

Shirt by Marks & Spencer; jacket by Levi’s

It’s no secret that the money maker needs to be taken care of. The best ritual to follow is a scrub and a cleanser on alternate days, masks once a week and toners or night creams every night. Always moisturise, and use sun block generously.

1.Fair And Handsome Fairness Cream  2. Beardo Activated Charcoal Peel Off Mask  3. Shiseido Men Skin Empowering Cream  4. Forest Essentials Ojas Age Arresting Ayurvedic Sheet Mask  5. Garnier Daily Care Moisturising Cream  6.Garnier Light Complete Fairness Face Wash  7. Sephora Age Defy Face and Eye Cream  8. Clarins Men Super Moisture Gel  9. Pond’s Pure White Face Wash  10. Dr Sheth’s Indoor Protection Mist  11. Bobbi Brown Buffing Grains for Face

PHOTOGRAPHER: ROHIT GUPTA ART DIRECTOR: AMIT NAIK STYLIST: NEELANGANA VASUDEVA HAIR AND MAKEUP: RACHANA GUPTA TALENT: SHASHVAT SETH, TFM