You’d expect Shane Peacock to have a wardrobe that glitters on contact. His designs are high-glam, drama-first, red carpet-ready. But talk to the man himself and you realise: Shane is part couturier, part neat freak, part closet minimalist who swears by a multi-socket spike guard and owns more black T-shirts than he can count.
Peacock, who co-heads the label Falguni Shane Peacock with his wife and creative partner, has dressed everyone from Beyoncé to Priyanka Chopra. Yet when it comes to his own style, there’s a steady sense of rhythm and habit. A love for structure. A bit of boarding school discipline. And yes, a healthy obsession with watches.
We raided his brain (not his wardrobe) to find out what makes his personal style tick.
If your closet caught fire and you could only save one thing?
Shane Peacock: My watches. I’d run out with those.
Your collections are full of drama. When you’re designing something bold, where do you usually start?
Honestly, it always starts with travel. Architecture, especially. Every city tells its own story and I try to pick up the visual cues. Sometimes it’s a dome, sometimes a carved archway, sometimes just the way the colours hit at golden hour. All those little things eventually turn into silhouettes and textures. That’s how the drama is built.
What’s the biggest misconception people have about your personal style?
That I only wear black and white. Which is fair, because that’s what I’m usually seen in. But I do love colour. I just like it to serve a purpose. I’ll wear it when the moment feels right.
One person you wish you could’ve dressed?
David Bowie. No question. That would have been wild.
Did your upbringing shape your style?
Definitely. I grew up in boarding school where uniforms ruled everything. That kind of conditioning sticks. Even now, I gravitate toward uniform dressing. If I find a white shirt I love, I’ll buy five. One week it’s white shirts and blue jeans. The next, black T-shirts and denim. It’s a quiet kind of consistency I really enjoy.
And growing up, I was glued to fashion magazines. I could flip through those pages for hours. That’s where I learned styling. Colour theory. How to break rules. Even back then, I was drawn to things that were slightly off from what everyone else was wearing. That’s still true.
Five things you always pack when you travel?
First thing in the bag is always a multi-socket spike guard. I know that sounds odd, but hotel rooms never have enough charging points and Falguni and I carry a small electronics shop between us. Second is a steam iron. I carry all my looks on hangers and I hate creases. Third is a trench coat. Fourth, sunglasses. And fifth, multiple pairs of shoes. I need one for walking, one for meetings, and usually a backup pair in case plans change.
A fashion trend you admire but would never wear?
Tattoos. I find them beautiful when they’re meaningful and artistic. But I don’t think I could commit to one myself.
When you’re not wearing your own label, what do you reach for?
Valentino, Gucci, Balenciaga. Those are my go-to brands when I’m not in our own pieces.
Go-to day-off outfit? And how long do you take to get ready?
Usually blue jeans with a white or black T-shirt. Simple, easy, repeatable. I don’t like to rush getting ready. I enjoy the process. But on average, it’s 10 to 20 minutes.
