Whether you’re drawn to crisp freshness, warm oud, or daring blends that defy convention, this month’s new fragrance launches offer something for every olfactory taste. From heritage houses to niche newcomers, here are the standout scents every man should have on his radar right now.
Bvlgari Eau Parfumée Blanc
Category: Fresh Aromatic
A sophisticated pairing of green and white notes. This unisex yet undeniably elegant fragrance is fresh–think green tea leaves blended with soft musk and floral nuances. It’s minimalist and luxurious, perfect for those who want to smell clean and confident.
Guess Iconic Man
Category: Woody-Spicy
It opens with Sichuan pepper and mandarin zest, unfolds into a heart of sage and geranium, and lands on a base of labdanum and suede. It’s masculine without being overpowering; ideal for those who want a signature scent that’s bold but wearable.
Ex Nihilo Blue Talisman Extrait
Category: Amber Woody
Parisian house Ex Nihilo deepens its original Blue Talisman with an extrait version that’s richer, rounder, and built for serious scent connoisseurs. It opens with juicy pear and bergamot, evolves into a radiant floral heart of jasmine sambac and orange blossom, and finishes with smooth vanilla, musk, and sandalwood.
Giordano Midnight Oud EDP
Category: Woody Oriental
This moody and magnetic scent from Giordano is all about the seductive power of oud. It is rich, warm, and unapologetically bold, it’s for men who like their fragrance to linger long after they’ve left the room.
Lancôme Idôle Power
Category: Floral Woody
A magnetic blend of pomarose, damask rose, and creamy sandalwood gives it a vibrant yet grounded profile. Its clean florals and subtly musky base make it a standout choice for men embracing fragrance without boundaries. It’s daring, modern, and powerfully present.
Fonzie Folksy Runway Bows
Category: Amber Spicy
India’s rising niche brand Fonzie Folksy enters the arena with Runway Bows, a fragrance that merges fashion week flair with streetwise confidence. Opening with spicy saffron and lush rose, the scent transitions into deep sandalwood and leather, anchored by oud and musk. This is not a background fragrance—it’s meant to be seen, heard, and remembered.
