On August 19, 2025, OpenAI unveiled ChatGPT Go, a groundbreaking low-cost subscription plan priced at just ₹399 per month, exclusively for Indian users. This strategic move marks a significant step in OpenAI’s mission to democratize artificial intelligence (AI) by making advanced AI tools more affordable and accessible in one of the world’s fastest-growing digital markets. With India already ranking as OpenAI’s second-largest market, boasting millions of users among its 850 million+ internet population, the launch of ChatGPT Go is poised to accelerate AI adoption across diverse demographics, from students to professionals. This article explores the features, benefits, and broader implications of ChatGPT Go, alongside its role in shaping the future of AI in India and beyond.

ChatGPT Go: Affordable AI for the Indian Market

Priced at ₹399 per month (approximately $4.60), ChatGPT Go is OpenAI’s most affordable subscription tier to date, designed specifically to cater to India’s price-sensitive market. Unlike the previous dollar-based pricing, which posed a barrier for many Indian users, ChatGPT Go allows payments in Indian Rupees (INR) via Unified Payments Interface (UPI), a widely used digital payment system in India. This integration ensures a seamless and hassle-free subscription process, aligning with local payment preferences and removing currency conversion hurdles.

Features of ChatGPT Go

ChatGPT Go bridges the gap between the free tier and the premium ChatGPT Plus plan (₹1,999/month). It offers significant upgrades over the free version, making it an attractive option for students, freelancers, and professionals seeking enhanced functionality without the higher cost of premium plans. Key features include:

• 10x Higher Message Limits: Compared to the free tier, which allows 10 messages to the GPT-5 standard model every 5 hours and 1 message to the GPT-5 Thinking model per day, ChatGPT Go provides 10 times the messaging capacity. While exact limits may vary based on system conditions, this increase ensures smoother workflows for users engaging in frequent conversations or complex tasks.

• 10x More Image Generations: ChatGPT Go enables users to create significantly more images daily, catering to creative projects, presentations, or marketing needs. This feature is powered by OpenAI’s advanced multimodal capabilities, though it excludes access to the text-to-video AI model, Sora, which is reserved for Plus and Pro subscribers.

• 10x More File Uploads: Users can upload and analyze a greater number of documents, spreadsheets, and other files, making ChatGPT Go ideal for tasks like data analysis, research, and document summarization. This is particularly valuable for professionals and students handling large datasets or reports.

• 2x Longer Memory Retention: ChatGPT Go doubles the memory length for conversations, enabling more personalized and context-aware responses. This feature enhances the user experience by allowing the AI to maintain continuity in extended interactions.

• Extended Access to GPT-5: Powered by OpenAI’s flagship GPT-5 model, ChatGPT Go provides expanded access to this advanced large language model, which supports enhanced performance in 12 Indian languages, making it more relevant for India’s linguistically diverse population.

• Advanced Data Analysis Tools: The plan includes access to tools like Python for data exploration and problem-solving, enabling users to perform sophisticated analyses more frequently.

• Projects, Tasks, and Custom GPTs: ChatGPT Go allows users to organize work, track progress, and build personalized AI tools, offering flexibility for creative and professional applications.

Comparison with Other Subscription Tiers

OpenAI now offers four subscription tiers in India:

1. Free Plan: Limited usage with 10 messages to GPT-5 every 5 hours and 1 message to the GPT-5 Thinking model per day. Suitable for casual users but restrictive for frequent or advanced use.

    

2. ChatGPT Go (₹399/month): Offers 10x higher limits on messages, image generations, and file uploads, plus 2x longer memory and access to advanced data analysis and custom GPTs. Ideal for students, freelancers, and moderate users.

    

3. ChatGPT Plus (₹1,999/month): Includes priority access during peak usage, faster performance, access to legacy models (e.g., GPT-4o), deep research, agent mode, and Sora video creation. Designed for advanced users and professionals.

1. ChatGPT Pro (₹19,900/month): Caters to enterprises and power users with unlimited access to GPT-5 Thinking and standard models, advanced customisation, and the highest usage limits, subject to abuse guardrails.