A long time ago, an Apple fell from a tree. Many years later, everyone had one in their hands, and a few years down the line, many even wrapped it around their wrist. It’s no hyperbole to say Apple has enjoyed a lion’s share of popularity in the smart wearable market. Call it peer pressure or poor financial planning, but I, too, got lured into the walled garden with the first-generation Apple Watch SE.
It’s been over five years since I got it. While it still runs, looks, and carries itself well, there’s something I miss. Enter the NoiseFit Endeavour Pro Smartwatch, designed and advertised for people who thrive on 4 a.m. treks or whatever Hyrox is. I am not that person. My only question is, can the Endeavour Pro replace my ageing Apple Watch SE? To find out, I spent a few weeks with it.
The +ve
Right off the bat, the NoiseFit Endeavour Pro impresses in areas where my SE has quietly started showing its age. I adore its 1.5-inch AMOLED display. It’s crisp, shows blacks beautifully, and is actually readable under the harsh glare of the midday sun, which is a minor miracle if you have ever squinted at an Apple Watch on a balcony.
Another thing I love is the design of the dial itself. It’s rugged, leaning a bit toward active-wear aesthetics. The black model has been a pleasant companion for my fits, which range from oversized streetwear to linen-on-linen. What I find slightly annoying, though, is the feel of the crown when you want to rotate it, as it is not the smoothest experience.
Fitness tracking is surprisingly competent. It might not have the obsessive polish of other ecosystems, but it does a solid job of counting steps, monitoring heart rate, and even tracking sleep.
Battery life is another area where the Endeavour Pro takes a clear win. I went almost a full week without reaching for the charger, which is a huge far cry from my current wearable, which I have to charge every morning.
The -ve
The biggest drawback of the Endeavour Pro is its software. Unlike smartwatches that run Google’s Wear OS, this one runs on Noise’s custom OS. On paper, it sounds fine, but in practice, syncing with my Android phone became a bit of a chore. Sure, it works through the Noise app, but the experience feels clunky and far from premium.
Notifications sometimes arrive late, app integrations are limited, and some basic functions feel more convoluted than they need to be. For a watch that otherwise looks and performs so well, these little glitches stand out more than they should.
Speaking of which, the on-board watch faces need some serious polish. Most of them come with Noise-branded layouts and are not designed in the most premium way.
While I loved playing around with the AMOLED display, the software and navigation felt a bit laggy. Swiping between menus, scrolling through notifications, or launching apps rarely felt as smooth as the hardware deserved. The software, while functional, does not match the refinement of more established ecosystems, and that gap is hard to ignore when you have been spoiled by the buttery smoothness of Apple or Google watches.
Conclusion
Hardware-wise, Noise has something genuinely impressive on their hands. The display, battery life, fitness tracking, and overall design show real attention to detail and ambition. This is a watch that can comfortably compete with established players if it were not for the software holding it back. Noise’s custom OS feels unfinished compared to the seamless experience we have come to expect from others. Fix the software, streamline the app experience, and improve the watch faces, and the Endeavour Pro could very well be a contender worth shouting about. As it stands, it is a brilliant piece of hardware encased in software that needs serious attention.
Price: ₹10,999
