IKEA has started its Indian takeover.

After launching its first mega-successful retail store in Hyderabad, the Swiss furnishing company has made its way to the shores of Mumbai now through its first online store. 

The online store will cover the greater Mumbai region, including the cities of Mumbai, Navi Mumbai, and Thane. The online store consists of over 7000 products to choose from including everything from chairs to wardrobes. The only drawback is that IKEA isn’t offering free delivery. Buyers will have to pay a minimum of Rs 199, with the amount becoming larger depending on the weight of the product. The products will be delivered within 4 to 7 days according to IKEA.

The company even shared an adorable ad to celebrate this launch. Watch the video below:

 

Speaking on the launch, Peter Betzel, CEO India, said, “Today marks an important occasion in our history as we roll out our multi-channel, digital-first approach with Mumbai being amongst the first few markets worldwide, where we are bringing alive this transformation.” 

The move should keep some eager Mumbaikars happy till the Navi Mumbai retail store is opened for the public.