Prada has announced it will be holding an auction with Sotheby’s to raise money for UNESCO educational projects.

The Italian brand will be auctioning pieces from its latest Fall/Winter ’20 collection, which will also include  photographic prints, show invitations and runway props of the show. The collection was showcased earlier this year, in January. It brought back some of the most recognisable styles from the label such as eometric prints, intarsia knitwear, and shearling-lined outerwear.


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In collaboration with @Sothebys and benefiting @UNESCO, items from the Fall/Winter 2020 men’s and women’s collections—as well as unique ephemera from the actual show, artifacts reflective of the runway décor, and prints of backstage photos taken by @arnold_daniel, @gigihadid, @kevintachman, and more—will be up for bid on #october2, 2020.⠀ Discover a small number of items from the #auction for the first time via link in bio.⠀ -⠀ Details of further items will be released over the coming months, before the full auction catalogue is published online in time for the launch of the auction on #October2, 2020.⠀ -⠀ Campaign Creative director: @FerdinandoVerderi⠀ -⠀ #PradaToolsOfMemory⠀ #PradaSothebys⠀

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The auction will be launched on October 2, of which few items are unveiled on Sotheby’s website since July 20. Further details will released in upcoming months.