Silhouette’s Award Worthy Eyewear Collection Beats Every Other In The Market
On 9 July, the new Accent Rings eyewear collection was crowned with the prestigious design award
This year, an unprecedented number of applicants vied for the Red Dot Award for product design, with over 6,300 innovations entered by companies and designers from 59 countries. The winning entry was the trailblazing design of the new Accent Rings collection by the Austrian premium eyewear manufacturer Silhouette. This was the ninth time the Titan Minimal Art. The Icon. eyewear has won the prize, this time with its lenses adorned by the eponymous, sleek SPX® rings as frames. The rings add a high degree of refinement, creating a perfect, individual look.
The innovative design, which is neither a true “rimless” style nor a classic full-rim model, sets the collection apart from the competition. The Accent Rings collection is a hybrid, making it a perfect fit for the times. One of the key decision-makers behind the aesthetics at the House of Silhouette is Head of Design Roland Keplinger, who commented: “With the colours and shapes, we have created subtle contrasts that produce an interplay of glossy and matte surfaces. This highlight collection features trendy combinations like brass with petrol or rosé gold and amethyst.” Tuned to match the wearer’s personality, this personalised eyewear offers a choice of six lens shapes, six Accent Ring colours, and six frame colours, allowing for over 200 possible combinations. Check out the collection here.