Bhumi Pednekar proudly holds the title of a Climate Warrior. She never leaves a chance to talk about saving the environment, and often introduces initiatives that can help prevent the planet from exhausting its natural resources. On the occasion of World Earth Day, the actress along with her Climate Warrior advocacy initiative joined hands with the thrifting store Dolce Vee (from the social enterprise platform SaltScout) to launch the Dolce Vee Environmental Footprint Calculator.
The advocacy initiative launched by Bhumi will help put the environment at the forefront, and raise awareness about climate-friendly lives. The initiative will help people understand how they can lead a more environmental-friendly life and reduce pollution. With this, individuals can also contribute to massive environmental conservation in a simple and practical way. They will also be able to see the tangible impact of their efforts with this initiative.
The Environmental Footprint Calculator will enable people to see the estimated water and carbon savings associated with them buying a piece of preloved clothing. To explain how it works, Pednekar will also go live on her social media platform for an interactive session. She will give a live demo of how the calculator works. During this session, fans will be able to send in information on their clothing and will get a live on-the-spot assessment of the Water and Carbon statistics associated with their own pieces.
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To make this initiative even more impactful, the Badhaai Do actress will also be wearing a preloved piece during the session! “On Earth Day, I will be giving pieces from my wardrobe a new life with you, and also launch the Dolce Vee Environmental Footprint Calculator so you can see your very real impact by choosing preloved,” said the actress.
She added, “Everyone can be a Climate Warrior with this initiative. If you have good condition clothing and accessories that you’d like to share, you can donate them for a charity sale too! Just DM on the Instagram handle @dolceveelove, and we can sort out doorstep pick up from you, wherever you are across India. What’s more, you will even be given an estimate of the water and carbon savings arising from your contribution!”
Founder Komal Hiranandani says, “Bhumi Pednekar’s commitment towards environmental conservation is genuine and untiring. We couldn’t be prouder to work with her for this launch. She is a true leader in showing us how we can come together to take steps – both big and small – to protect nature, and is constantly seeking to lead the way forward.”